Terms of Use

PLEASE READ THESE TERMS OF USE COMPLETELY AND CAREFULLY. THEY MAY HAVE CHANGED SINCE YOUR LAST VISIT TO THIS PAGE. BY USING THIS SERVICE (ALSO REFERRED TO AS "WEBSITE"), YOU INDICATE THAT YOU HAVE READ, UNDERSTAND, AND AGREE TO THESE TERMS OF USE. IF YOU DO NOT ACCEPT THESE TERMS OF USE, PLEASE DISCONTINUE USE OF THIS SERVICE IMMEDIATELY. IF YOU ARE A USER OF LSArespond'S WHITE LABEL SERVICE, YOU ALSO AGREE TO INCORPORATE THESE POLICIES INTO YOUR OWN POLICIES, PRODUCTS, AND SERVICES AND TO ENSURE THAT YOUR CUSTOMERS OR USERS ADHERE TO THESE TERMS.

LSArespond reserves the right, at its sole discretion, to modify and post these Terms of Use at any time without prior notice. You are advised to visit this page to review the current Terms of Use on a regular basis.

LSArespond's service may NOT be used for sending any unsolicited messages (commonly known as spam) . You agree to the privacy and anti-spam policies described in this document and agree to enforce the indicated permission-based marketing practices with anyone using your account as required by law. You agree to assume full responsibility and accept the legal consequences of any action by anyone using your account.

LSArespond reserves the right to suspend or terminate your account at any time, at its sole discretion, and without prior warning or refund if your account activity is reasonably believed to violate any term in this agreement or applicable law. Violation of applicable anti-spam regulation may also cause third-party legal action against you. LSArespond also reserves the right to refuse service if LSArespond believes that your conduct is harmful to the interests of LSArespond and its affiliates. LSArespond reserves the sole discretion and right to permanently delete archived data after 90 days.

LSArespond will not use your database or any other private information stored in your account for any purpose other than those indicated in these Terms of Use or to comply with legal requirements.

LSArespond will only use it's access to your Google Local Services Ads ("LSA") account for the following purposes:

Read the data from the LSA Lead.

Write and post the auto-response message back to the LSA Lead.

LSArespond will NOT use it's access to do any of the following:

Read your performance data.

Create or edit any campaigns, ads, or ad groups.

Create or edit any settings, including targeting, bidding, or scheduling.

Set or change budgets.

Set, apply, or dismiss recommendations.

Edit billing information.

LSArespond has a no-tolerance policy toward spam. Although LSArespond does not assume the duty or obligation to monitor messages, LSArespond reserves the right, in its sole and absolute discretion, to monitor any and all messages created or sent by you or any third party at any time without prior notice to ensure that they conform to guidelines and policies pertaining to our Website and services.

Evading LSArespond's monitoring system or the transmission of spam messages through the system violates these Terms of Use.

Every outgoing email via the LSArespond service must contain a link that allows the recipient to unsubscribe from your distribution list(s). All mobile messages must conform to the latest available best-practice guidelines published by the Mobile Marketing Association (currently available at http://www.mmaglobal.com/policies/consumer-best-practices),which you agree to review before using LSArespond's service. For example, and without limitation, every SMS message must include "STOP" instructions.

The following terms and information (ending at "Warranty Disclaimer") constitute an introduction to the concept of spam and the general contours of a responsible, permission-based campaign. This general information is not an exclusive source for applicable laws, guidelines, and compliance responsibilities pertaining to your use of LSArespond's service. In the event of any conflict between the information below and any law or industry regulation, you are to observe the applicable law or regulation.

What is spam? Spam is any type of unsolicited message. You should not assume that an existing relationship with any message recipient constitutes permission to send messages. For example, if a customer disclosed a mobile number in the course of business but did not give you specific permission to send messages, you cannot send messages to that number. Before using LSArespond's service, you agree to review and abide by the following linked resources and to check for any revisions, as they may be amended over time.
- TCPA
- CAN-SPAM Act
- MMA
- CTIA
- CRTC (for sending messages to Canada)
What constitutes consent? As required by law, all message recipients must be clearly and fully notified of (1) the collection of their contact information, (2) the purpose of its collection, and (3) the use of their contact information, and they must give explicit consent prior to receiving your call or message. The required record of consent differs depending on the nature of your message. Solicitation messages require prior WRITTEN consent. You must obtain consent even if you have had prior business relations with the recipients. Purchasing a product or service from you, participating in an event with you, or "liking" or "following" your business on Facebook or Twitter does not constitute consent to receiving messages from you. If you require confirmations of opt-ins to your service but do not receive a response from a given contact, you do not have sufficient consent and may not send messages to that contact.
What constitutes prior express written consent? If you are sending text or voice solicitations, your campaign must meet the "prior express written consent" standard. The revised TCPA rule defines prior express written consent as a signed written agreement that clearly and conspicuously discloses the following to the consumer.
- Signing the agreement authorizes the seller to deliver telemarketing messages to a designated phone number by use of an automatic telephone dialing system.
- The consumer is not required to sign the agreement or agree to enter into it as a condition of purchasing any property, goods, or services.
As indicated in the ESIGN Act, the required signature may be obtained via email, online form, text message, telephone keypad, or voice recording.
You agree that you will not access or otherwise use any third-party list of email addresses or phone numbers or otherwise engage in unsolicited messaging in connection with our service.
You agree that you will import, add, edit, access and otherwise use in connection with LSArespond's service only contact information with proof, which you shall retain, of each subscriber's' prior express written consent to receive solicitation from you. LSArespond reserves the right, at its sole and absolute discretion, to deny access to import functions, to impose a stringent qualification process, to require proof of consent or opt-in method, or to require documentation of your or your organization's legal identity.
You agree to represent truthfully your identity, the identity of your organization, your product or service, availability, pricing, benefits, and any other offering aspects to your subscribers in all messages.
You agree to comply with all local, state, and federal regulations as well as general practices governing your content or promotion type.

LSArespond reserves the right to determine any violation of this Acceptable Use Policy at its sole discretion. LSArespond's services may be used for only lawful purposes. Using the services in an illegal or abusive manner or any other manner that interferes with or diminishes others' use or enjoyment of the services is prohibited.

The following list gives examples of illegal, abusive, interfering, or otherwise illicit use of the services. This list is provided by way of example and shall not be considered exhaustive.

Adversely affecting the availability, reliability, or stability of LSArespond's services
Launching or facilitating, whether intentionally or unintentionally, a denial-of-service attack on any of LSArespond's services
Attempting to bypass, disable, or impair any security measure or otherwise using the services in any manner posing a security or service risk to LSArespond, any LSArespond client, or any of their subscribers
Testing or reverse-engineering the services in order to evade filtering capabilities or to find limitations or vulnerabilities
Using the services in any manner that may subject LSArespond or any third party to liability, damages, or danger
Using the services in any manner that violates any applicable third-party policy or requirement
Using the services in any manner that violates the Mobile Marketing Association's guidelines or best practices, carrier guidelines, or any other industry standard
Promoting or engaging in any illegal activity, including but not limited to fraud, in any connection with your account
Using any property or material trademarked or copyrighted by LSArespond in any manner other than those expressly permitted under these Terms of Use
In message transmission or any other manner violating, infringing, or misappropriating the rights of any third party, including but not limited to trademarks, copyrights, and rights of publicity
Harvesting or otherwise collecting without consent information including but not limited to email addresses and phone numbers
Engaging in spamming or any other activity that violates anti-spamming laws and regulations, including but not limited to the CAN-SPAM Act, the Telephone Consumer Protection Act, and the Do-Not-Call Act
Using the services in connection with any unsolicited or unwanted transmissions (commercial or otherwise), including but not limited to phone call, text message, and voicemail
Offering any emergency services ("emergency services" meaning any communications connection to emergency personnel or to public-safety answering points such as 911 and E911)
Using your account to mislead others as to the identity of the sender or the origin of a message or phone call by any means including but not limited to a false identity, a misleading email address or phone number, and a forged header
Violating or facilitating the violation of any U.S. or foreign law governing the transmission of technical data or software
Interfering with or disrupting any network connected to LSArespond services or violating the regulations, policies, or procedures of any such network
Using the LSArespond services or any component thereof in a manner not authorized by LSArespond

Prohibited Content

In addition to and without limitation to terms under the Acceptable Use Policy, LSArespond prohibits any use of the service in connection with any of the following types of content, products, and services.

Pornography, sexual products, otherwise sexually explicit material, and escort services
Illegal drugs and drug contraband
Alcoholic beverages, especially any promotion of alcohol to persons under 21 years of age
Pirated computer programs, viruses, worms, Trojan horses, or other harmful code
Instructions or materials for the assembly of bombs or other weapons
Disclosure of anyone's private or personally identifying information without such party's prior express written consent (or parents' prior express written consent in the case of a minor)
Material that displays any person under 18 years of age in an illicit or otherwise exploitative manner
On the basis of the practices and standards of your industry and community, any illegal or improper promotion to persons under 18 years of age
Products, services, or content commonly associated with unsolicited commercial messages (a.k.a. spam), including but not limited to online and direct pharmaceutical sales (e.g., health and sexual well-being products), work-at-home businesses, credit or finance management (e.g., credit repair, debt relief, stock and trading tips), mortgage finance, claims of lost bank accounts or inheritances, and odds-making and gambling services (e.g., poker, casino games, horse and dog racing, college and professional sporting events)
Pyramid schemes or multilevel-marketing (a.k.a. MLM or network marketing) businesses, including but not limited to "get rich quick," "build your wealth," and "financial independence" offerings
Any libelous, defamatory, scandalous, threatening, or harassing activity
Objectionable content including profanity, obscenity, lasciviousness, violence, bigotry, hatred, and any discrimination on the basis of race, sex, religion, nationality, disability, sexual orientation, or age
Advocation, promotion, or other encouragement of violence against any government, organization, group, or individual or any instruction, information, or assistance in causing or carrying out such violence
Any product or service related to death (e.g., mortuaries and cemeteries)
Any product or service that is unlawful where such product or service or promotion thereof is received
Images of authors, artists, photographers, or others without prior express written consent form the content owner
Any mention of any wireless carrier or any representation that copies or parodies any product or service of any wireless carrier

LSArespond PROVIDES ITS SERVICE AND ALL RELATED CONTENT ON AN "AS IS" BASIS. LSArespond AND ITS LICENSORS MAKE NO REPRESENTATIONS OR WARRANTIES OF ANY KIND, WHETHER EXPRESSED, IMPLIED, OR STATUTORY. EXCEPT TO THE EXTENT PROHIBITED BY LAW, LSArespond DISCLAIMS ALL WARRANTIES, INCLUDING AND WITHOUT LIMITATION, ANY IMPLIED WARRANTIES OF MERCHANTABILITY, SATISFACTORY QUALITY, FITNESS FOR ANY PARTICULAR PURPOSE, TITLE, AND QUIET ENJOYMENT AND ANY WARRANTIES ARISING OUT OF ANY COURSE OF DEALING OR USAGE OF TRADE.

WITH THE EXCEPTION OF TERMS INDICATED IN ANY SEPARATE SERVICE LEVEL AGREEMENT, LSArespond DOES NOT WARRANT THAT ITS SERVICES OR WEBSITE WILL FUNCTION AS DESCRIBED OR WILL BE TIMELY, UNINTERRUPTED, ERROR-FREE, OR FREE OF HARMFUL COMPONENTS OR THAT ANY STORED DATA WILL BE SECURE OR SAFE FROM LOSS OR DAMAGE. ALTHOUGH LSArespond SHALL NOT BE RESPONSIBLE FOR ANY SERVICE OR WEBSITE INTERRUPTION, LSArespond WILL ATTEMPT TO REROUTE TRAFFIC THROUGH ANOTHER SHARED SHORT CODE IF THE PRIMARY SHORT CODE IS IMPAIRED. NO VERBAL ADVICE OR WRITTEN INFORMATION GIVEN BY LSArespond, ITS EMPLOYEES, LICENSORS, LICENSEES, AFFILIATES, OR AGENTS OR BY ANY OTHER THIRD PARTY SHALL CREATE ANY WARRANTY. NOR MAY YOU OR YOUR SUBSCRIBERS INTERPRET ANY SUCH INFORMATION OR ADVICE AS SUCH REPRESENTATION. USING THE SERVICES WILL MEET CLIENT’S REQUIREMENTS. LSArespond SHALL NOT BE IN DEFAULT OR HAVE ANY LIABILITY HEREUNDER BY REASON OF ANY FAILURE OR DELAY IN THE PERFORMANCE OF THE SERVICES TO THE EXTENT SUCH FAILURE OR DELAY IS DUE TO ANY EVENT WHICH IS BEYOND ITS REASONABLE CONTROL. LSArespond'S LIABILITY HEREUNDER SHALL IN NO EVENT EXCEED THE AGGREGATE AMOUNT OF FEES PAID BY CLIENT HEREUNDER DURING THE THREE (3) MONTH PERIOD PRIOR TO THE EVENT GIVING RISE TO ANY CLAIM AGAINST LSArespond. IN NO EVENT SHALL LSArespond BE RESPONSIBLE FOR ANY LOST PROFITS, LOSS OF BUSINESS, OR ANY OTHER CONSEQUENTIAL, INCIDENTAL, INDIRECT, SPECIAL, OR PUNITIVE DAMAGES ARISING OUT OF THIS AGREEMENT, WHETHER UNDER THEORY OF CONTRACT, TORT, OR OTHERWISE, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

You hereby agree to defend, indemnify, and hold harmless LSArespond and its business and technology partners, underlying technology creators, third-party suppliers, operators and providers, licensors, board members, officers, directors, shareholders, employees, distributors, resellers, affiliates, and agents from and against any damages, losses, liabilities, judgments, fines, settlements, and expenses (including, without limitation, costs and reasonable attorneys' fees) in connection with any claim or action arising from any cause such as (i) any act or omission that, if true, would constitute a breach of this agreement, (ii) any privacy or spam policy violation alleged to have been committed through any use of your LSArespond account, (iii) any other use of LSArespond's service in any manner not authorized by these Terms of Use, in violation of the restrictions herein, or in violation of applicable law, and (iv) any other reason including but not limited to acts of God, destruction, theft, defects, viruses, communication failure, failure of performance, impairment or loss of data, suspension or termination of service, and unauthorized access to LSArespond's system, records, data, or settings.

You agree that LSArespond has the right to seek and recover all of its damages caused by you through any use of the service in an unlawful manner, in a manner that violates LSArespond's privacy, acceptable use, import, or anti-spam policies, or in a manner inconsistent with the terms of this agreement. You acknowledge that such damages may include, without limitation, direct, indirect, special, incidental, cover, reliance, and consequential damages. You acknowledge and agree that this provision will apply to all services from LSArespond and its affiliates whether or not LSArespond is notified of any possibility of such damages. The terms of this section shall survive the termination of this agreement regardless of the cause or nature of such termination.

Cancellation and Termination

The Service is offered with a free trial for 30 days. If you need more than 30 days, you will only be able to continue using the Service by paying for usage. If you fail to pay for additional usage, your account will be frozen and inaccessible until payment is made.
You are solely responsible for properly canceling your account. An email or phone request to cancel your account is not considered cancellation. You can cancel your account at any time by clicking on the Account link.
All of your content will be inaccessible from the Service immediately upon cancellation. Within 30 days, all content will be permanently deleted from backups and logs. This information can not be recovered once it has been permanently deleted.
If you cancel the Service before the end of your current paid up month, your cancellation will take effect immediately, and you will not be charged again. But there will not be any prorating of unused time in the last billing cycle.
The Company, in its sole discretion, has the right to suspend or terminate your account and refuse any and all current or future use of the Service for any reason at any time. Such termination of the Service will result in the deactivation or deletion of your Account or your access to your Account, and the forfeiture and relinquishment of all content in your account. The Company reserves the right to refuse service to anyone for any reason at any time.

You hereby acknowledge and agree to the following terms, subject in each case to the terms indicated elsewhere in this agreement.

The service is not subject to monthly or yearly software license fees. Our fee structure is as follows: 50 cents per lead we respond to. There are no other fees.
Some features may not be permissible under the laws of certain jurisdictions. You agree that you bear sole control and responsibility over compliance with any such laws and assume sole liability for any noncompliance.
LSArespond is not required to provide data outside the system that are already available through the user interface, including but not limited to exported files containing specific messages, subscriber phone numbers, and opt-out lists.
You are not allowed to import or incorporate (into any contact list, message, social campaign) or upload (to LSArespond servers) any of the following information: social security numbers, national insurance numbers, credit card numbers, passwords, security credentials, or sensitive personal or medical information of any kind.
If any provision of this agreement is found to be unenforceable or invalid, such provision shall be limited or annulled to the minimum necessary extent to leave the remainder of this agreement fully enforceable and valid.
You and LSArespond agree that this agreement is a factual and necessary statement of the mutual understanding and working relationship of the parties and that all waivers and modifications must be in writing signed by both parties, except as otherwise provided herein. No verbal exception or agreement with any LSArespond representative will be honored. No delay or omission by LSArespond in exercising any right or remedy under this agreement or existing at law or equity shall be considered a waiver of such right or remedy.
No agency, partnership, joint venture, or employment is created as a result of this agreement, and you have no authority of any kind to bind LSArespond in any respect whatsoever.
In any action or proceeding with you to enforce LSArespond rights under the Agreement, you agree that LSArespond will be entitled to recover its costs and attorneys' fees.
The agreement shall be governed by the laws of the State of New York, without regard to its choice of law or conflict of law's provisions. All legal actions in connection with the agreement shall be brought in the state or federal court located nearest New York, New York.
LSArespond reserves the right to refuse, suspend, disable, or terminate any party's service, in whole or in part, at any time, for any reason, and without notice. LSArespond shall bear no liability to you or any third party for any direct, indirect, incidental, special, or consequential damages due to any manner of use or inability to use service elements including but not limited to short codes, mobile keywords, online signup pages, API keys, login access, the control panel, and DSP email servers.